From a college dorm room to a global digital empire, The Facebook Effect by David Kirkpatrick reveals the inside story of how Facebook transformed the way the world connects. Based on unprecedented access to Mark Zuckerberg and early Facebook executives, this book offers a detailed and compelling account of the company’s rise, culture, and impact.

Kirkpatrick explores innovation, entrepreneurship, social media power, digital identity, privacy, and disruption, showing how Facebook reshaped communication, business, politics, and society itself. The book also examines the challenges and controversies that came with rapid growth, including ethical dilemmas and global influence.

Ideal for readers interested in technology, startups, digital culture, and business innovation, The Facebook Effect is both a historical record and a cautionary tale. It provides essential insight into how one platform changed the internet—and the world.

Publisher: VIRGIN BOOKS RANDOM HOUSE

Language : ENGLISH

Binding: PAPER BACK

Pages : 372